The ASTOUND Salons.

During the first decade of this millennium, the Creative Cluster has emerged as a major – and growing – source of GDP for Ontario. The creative industries in Ontario generate $12.2 billion in GDP for Ontario’s economy annually and are number one in Canada by GDP. Creative industry GDP is now larger than Ontario’s energy industry, is approaching 70% of the auto manufacturing sector and surpasses those of agriculture, forestry and mining sectors combined.

ASTOUND is a meeting place for content creators and the investment community. The initiative strives to build relationships and create networking opportunities to showcase the investment potential of Ontario’s creative content sector. It is a young, vibrant sector now learning to access private investment for growth.

ASTOUND is the common ground for knowledge exchange, networking and collaboration.


Salon Committee.

Elizabeth Radshaw
Hot Docs

Chloe Sosa-Sims
Hot Docs

Janelle Zoe
Hot Docs

Ana Seranno
CFC Media Lab

Orla Garriques
ASTOUND/CFC Media Lab

Sabrina Bulley
ASTOUND


Salon Working Group.

Ray Brooks
Social Impact Angel Investor

Sean Buckley
Buck Productions

Andrew Fisher
Wesley Clover

Nathon Gunn
Social Game Universe

Lalita Krishna
InSync Media

Ann Marie Maduri
Maduri Laird Partners

Charles Officer
CaneSugar Filmworks

Marva Ollivierre
Doeeye Media

Glenn Pardis
Clairwood Capital Management

Phil Schmitt
Summerwoood Group Inc.


Sample of Past Events.

ASTOUND Salons are exclusive cinq à sept session to learn and discover dynamic possibilities of investing in the creative content space in Ontario and further.

ASTOUND Initiative invites you to discover diverse investment opportunities in Ontario’s creative content sector.


Investing in Content

Andrew Fisher
Executive Vice President, Wesley Clover

Unlocking the Investment Potential of Canadian Content Industries


Duncan Cork
CEO and Co-Founder, Slated

The Future of Private Investment in the Film Industry


Accessing private investment by numbers:
Data and analytics for the creative content sector

Anne Marie Maduri
President, Maduri & Associates Inc.

How to use Metrics in Building Business Models and the Investment Pitch.


Debra McLaughlin
President, Strategic Inc.

The Value of Audience Engagement Techniques and how Analytics are used in the Broadcast/Digital Environment.






The ASTOUND Initiative is led by CFC Media Lab in partnership with Hot Docs, and OCADU. ASTOUND is made possible through The Entertainment and Creative Cluster Partnerships Fund administered by the Ontario Media Development Corporation (OMDC) on behalf of the Ministry of Tourism, Culture, and Sport.

Tertiary Partners: Achilles Media, Canadian Media Production Association, Interactive Ontario, MaRS Discovery District, Nordicity, Seneca College, Summerwood Group Inc., University of Waterloo – Stratford Campus, Toronto International Film Festival, Wesley Clover International, and Women In Film and Video – Toronto. In collaboration with: National Angel Capital Organization, Network of Angels – Ontario and Maple Leaf Angels.